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Marketing, Marketing Communication and Growth Hacking
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I tutor in marketing, marketing communication and I also give courses in Growth Hacking. I supervise HBO and MBO students, give lectures and am an assessor for graduation projects at Fontys Hogescholen.My background is the music world; I am co-founder of marketing platform Kwettr. In my work I am very much involved in marketing automation, funnel marketing, viral marketing, Google Ads, SEO reports, UX design, but also writing marketing plans. I also supervise students with theses and graduation projects.
Extra information
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I give online lessons in the eveningsLocation
Online via webcam
General info
Age: | Teenagers (13-17 years old) Adults (18-64 years old) Seniors (65+ years old) |
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Student level: | Beginner Intermediate Advanced |
Duration: | 60 minutes |
The class is taught in: | Dutch, English |
About Me
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I am Bas, New Media and Marketing Manager at Black Hole Recordings and co-founder of marketing platform Kwettr. I have more than 10 years of experience in supervising students. I give feedback on theses and explain how you can put my teaching material into practice. I enjoy brainstorming with students about study assignments and guiding students on their way to graduation.As co-founder of Kwettr I have the necessary experience in the field of start-ups. There is a lot involved in starting a business and I am happy to share that knowledge.
Education
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NHTV (outbound tourism and tour operating), HBO Marketing Communication, Blue Ocean Strategy Marketing and Growth Hacking (at Growth Tribe Academy). In addition, various courses in the field of Google Ads, Analytics.Experience / Qualifications
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Over 15 years of experience in online marketing and marketing communication. More than 10 years of experience as an internship supervisor, lectures, guiding students. I have been running a growth hacking team for years. Experience with ads, analytics, tag manager, SEO and SEAAsk a question
Send a message explaining your needs and Bas will reply soon:
The more detail, the better.
Ex. "Hi, when are you available to meet for a lesson?"
Ex. "Hi, when are you available to meet for a lesson?"
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from $26.19Online via webcam
100% Satisfaction Guarantee
Good-fit Instructor Guarantee
If you are not satisfied after your first lesson, Apprentus will find you another instructor or will refund your first lesson.
Online reputation
- Instructor since July 2021
- Phone number verified
- Google connected
- Linkedin connected
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from $26.19Online via webcam
Good-fit Instructor Guarantee
If you are not satisfied after your first lesson, Apprentus will find you another instructor or will refund your first lesson.
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مرحبًا! أنا مدرس متحمس للغات. This will cause the water to dry out. إليك ما أقدمه:
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- سأقوم بتخصيص الدروس وفقًا لاحتياجاتك الخاصة. سواء كنت ترغب في تعلم الغة من الصفر أو تحسين مهاراتك هنا لمساعدتك!
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- دائمًا ما أتكيف مع مستواك وأسلوب تعلمك.
4. التواصل والممارسة:
- خلال جلساتنا، لن تتعلم فقط القواعد النحوية، بل ستتعلم أيضًا كيفية تطبيقها في المحادثات الحقيقية.
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✅ 🌐 CEOs | EXPATs 🇺🇲 🇬🇧 🇨🇭 🇩🇰🏆🎾 🇫🇷 🇨🇭
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Good morning,
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MASTER COACH
University Graduate from Aix-Marseille
💼 Trained over 1000 professionals
🎓🏆 Worked with 1000 High-Level Students & Athletes across 11 Universities, Sports Clubs, and Schools
👫 Conducted 6000 hours of individual training and provided personalized support
🎤 Delivered 1000 hours of face-to-face conferences and e-learning sessions
🎧 Completed 5000 hours of collective training in both in-person and e-learning formats
➖➖➖
WHAT I OFFER & WHAT I AM EXPERT AT
❐ CONSULTING
❐ COACHING
❐ FORMATION
❐ E-LEARNING
➖➖➖
MY FAVORITE SUBJECTS & AREAS OF SPECIALIZATION
- Management
- Human Potential Development
- Conversational Hypnosis
- Nonviolent Communication
- Emotional Intelligence
- NLP - 4th Generation
- Information Management
- Communication Techniques
- Cognitivist Approaches
- Educational Engineering
- Methodology
➖➖➖
💼 ENTREPRISES AIRBUS, FNAIM, CASA, Local Authorities in PACA...
🎓 INSTITUTIONS International Center of Valbonne & Nice Sophia-Antipolis University, Campus Vert d'Azur, Training Centers of OGC-Nice & US Créteil.
🏆 SPORTS OGC-Nice Women's Handball D1, US-Créteil Men's Handball D1, Tennis F.F., French Championships.
➖➖➖
POURQUOI ME CONSULTER❔
💼 CEOS
If you are seeking guidance in meeting new challenges, such as career progression or transitioning to a higher-level position within the world of high-level sports, I can provide the necessary support. I can help you enhance your relationships, time management, stress management, emotional well-being, and overcome limiting beliefs. Most importantly, I can offer you guidance so that you no longer feel alone when facing doubts and questions, and help you make decisions confidently.
🏆ATHLETES
If you require external support to develop your mindset, manage your emotions, challenge your mental models, and get to know yourself better to tackle short-term goals, I can assist you. I offer a comprehensive approach to help you optimize your performance in a limited timeframe.
➖➖➖
LEARN MORE ABOUT ME
🌊 My beautiful energy stems from my love for life.
🏊♂️ I am a former high-level swimmer, and I enjoy open-water swimming in the summer and skiing in the winter.
🌐 As a photography enthusiast, I love exploring Northern Europe.
➕ Additionally, I have a passion for strategy and also provide mathematics lessons.
FURTHER THAN A PULSE
2000 People Accompanied 12000 Training Hours
Camille
✅ SEMIOLOGY, 'BEHAVIORALISM' ('BEHAVIORAL' ANALYSIS, 'PROFILING') IN THE SERVICE OF EFFECTIVE COMMUNICATION AND SPEAKING 🚀➤ A follower of the "message beneath the message", as Roland Barthes would say, the semiologist is above all a detective of language and helps you in this sense: he sees meaning, deciphers and carefully analyzes the signs that surround him to interpret their meaning, reports on the effects of meaning, the connotations and the implicit present in the communication. He starts from the surface signs visible to all to bring out the latent meanings. His interest is most often focused on the phenomena "on the margin", at first glance not very significant, which are located behind the scenes, rather than on stage. In short, all these elements not necessarily visible at first glance.
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➤ By learning to dissect the meaning of words and gestures, semiology allows us to take a particular look at the coherence of communication and its relevance (versus the opposite), to understand the details of our own speech, and then to make good use of it.
➤ Thus, from the semiological methodology (rigorous, specific, objectifying), verbal, graphic, symbolic and behavioral identities can emerge.
➤ Finally, semiology is neither a matter of philosophy (it only operates from one or more corpora, concrete materials to be analyzed) nor of psychology (it is less interested in intentions than in the signs produced). It is an analysis, a look at one's own communication and that of others which allows one to react better intuitively.
➤ This is why these sessions are intended to be above all practical: filmed exercises, analysis of images to be dissected and then implementation of techniques / tools / methodology which will help you in your daily life, to improve your verbal and non-verbal language but also to decipher and understand that of others.
➤ Among the content browsed:
1) identify and act on behaviors:
-transmission of acquired knowledge on non-verbal communication in order to quickly detect intentions
-immersive team-building mode to bring out helpful behaviors (despite the saboteurs)
2) Profiling - Diagnose and guide based on a written or visual corpus:
-build the storytelling
-bring out a type of profile
-understand insights
3) Brand Strategy - Create a new brand, company or personal positioning
4) Concrete techniques & a targeted methodology for:
✓Acquire practical tools to improve your rhetoric/repartee
✓Decode and use the practical communication tools of great leaders
✓Fundamentals (practices) of eloquence but also of oratorical art (intonation, gaze, gestures, elocution, range, emotions, pronunciation, development of one's own style of charisma, etc.) to ensure consistency between content and the form
✓Fundamentals of Body Language to support and not interfere with the speech while being convinced & convincing.
✓ Highlighting their speech & promoting their speaking to arouse interest, by building on their strengths.
✓Creation of a coherence between the message emitted & the message received in order to improve its speech and in fact, its professional/personal relations.
✓Management of Q&A sessions & external reactions during an intervention or an oral exchange.
✓Practical tools to put your interlocutor at ease and appear friendly/interested.
✓To succeed in a negotiation/mediation.
✓On the one hand, learning to say 'no' simply in three steps AND on the other hand, getting people to say 'yes'.
✓To turn sentences into positive AND constructive.
✓To manage conflicts (eg 'assertive' communication techniques, eg CNV techniques - Non Violent Communication).
✓To put NLP (neuro-linguistic programming) at the service of communication.
✓To adopt effective, simple, fair and engaging language.
✓To use sentences, turns of phrase & expressions allowing to be precise, simple, effective & challenging.
✓To manage your personal & professional relationships with, for example, the preparation of your ratings.
✓Make your hypersensitivity a strength to tame your abilities.
✓Listening proactively and expressing / conveying ideas / message clearly.
✓Avoid letting your emotions show and propose a constructive solution to problems, while drawing on your own relational skills.
✓Be better equipped to recognize and immediately remedy situations that weaken their authority and affect their ability to communicate effectively.
✓Enhance their potential for expression and creativity (often underestimated until now) and 'apparent' sociability
✓Develop not necessarily self-confidence, but the 'appearance' of self-confidence, refine one's listening to respond adequately, open up to the resources of the imagination, free oneself from the rational to then structure one's speech.
✓Relate their communication objectives (project, institution, values, ideas, demands, etc.) to the form of their expression.
✓Learn and put into practice persuasive communication techniques and better understand the perception that others have of oneself. In order to improve his skills of 'self-presentation' and conveyed image.
✓Practical techniques to foster the engagement of the other party.
✓Strengthen the structure of its communication and develop a convincing argument in order to sell its ideas and projects.
✓ Optimizing internal and external relationships are professional fundamentals so that the structure of sessions, business dialogue and mastery of change communication are valuable.
✓ Decode advertisements, logos and slogans, Understand the impact of images and symbols on our emotions, Analyze cultural trends across the media, Create your own visual messages with formidable efficiency
✓ Analysis of non-verbal communication:
- paralinguistic level: voice analysis, intonations, speech rate (...)
- proxemic level: analysis of the distance between bodies/individuals
- kinesic level: analysis of postures, gestures and facial expressions
- infralinguistic level: analysis of physiological changes (dilation of pupils, blushing, sweating, etc.)
- symbolic level: analysis of what adorns the body such as clothing, badges, tattoos (...)
➤ The semiologist or semiotician is led to specialize in certain universes, whether it is luxury, mass consumption or behavioral and body dynamics. His analyst side (linguist, semantician, semiologist, semiotician) and lecturer on the themes of negotiation and non-verbal communication will support your approach.
➤ So, discover the hidden secrets of signs if you are curious to understand the mechanisms behind advertisements, works of art, films or even social networks, if you want to learn to decipher hidden messages and analyze the signs that influence our thoughts and actions on a daily basis. As part of a fun and interactive learning experience, with concrete exercises for a captivating immersion.
➤ In short, in a context guided by the tools of semiology, the ability to speak in public is today an essential transversal skill to assert oneself, inform, negotiate and convince. However, to master the keys to successful public communication, it is necessary to strengthen the impact of one's own speeches: by structuring one's interventions and taking into account the circumstances and expectations of the audience; by making an impression through storytelling; by integrating the psychological and emotional factors of effective oral communication; by integrating emotions into the preparation of the message and arguments; by anticipating objections and delicate situations; by preparing and structuring an attractive and convincing presentation framework; by experimenting with the rules of improvisation; by adequately managing difficult situations (...).
➤ Whether your goal is personal or professional, speaking is a predominantly physical activity, relying on a body, a voice, a breath, a rhythm (diction), an emotion and above all techniques, tools, a method, a know-how, reflecting the involvement of the speaker in his speech, all guided by the principles of semiology and behavioral analysis.
➤ So, how do you listen and be listened to, convince and be impactful, challenge and make an impression, enhance your content, address your audience appropriately and optimize the quality and clarity of the exchange/message? It is precisely about going through, implementing and deploying practical and effective techniques of oral presentation, simple intervention or 'one to one` exchange, aimed at challenging your audience or interlocutor, taking care of the content as well as the form, all in a professional or personal setting. For this, there are verbal and non-verbal communication techniques, based on semiology.
➤ Thus, mastered, the practical method allows, through a set of simulations and scenarios based on your daily experience supporting pragmatic & concrete techniques, to improve self-confidence, assurance, ease by overcoming embarrassment and controlling emotion in public. But also to work on leadership & charisma, in a context where empathy and emotional intelligence are at the service of communication, all based on the founding principles of semiology.
➤ To master the keys to successful public communication, it is necessary to master certain practical aspects of semiology, to strengthen the impact of your speeches: by structuring your interventions and taking into account the circumstances and expectations of the audience; by making an impression through storytelling; by integrating the psychological and emotional factors of effective oral communication; by integrating emotions into the preparation of the message and arguments; by anticipating objections and delicate situations; by preparing and structuring an attractive and convincing presentation framework; by experimenting with the rules of improvisation; by adequately managing difficult situations (...).
➤ In short, each session combines techniques & practical exercises adapted to your daily situations (filmed with your agreement in order to be reviewed, commented on, decoded together live), so that you can apply them immediately, and from the 1st session.
🚀 Discover the Hidden Secrets of Signs. Dive into the fascinating world of semiology with our practical training! Are you curious to understand the mechanisms behind written or oral communication? Learn to decipher hidden messages and analyze the signs that influence our thoughts and actions on a daily basis, with fun and interactive learning: Beyond theory, you will participate in concrete exercises, case studies to master the art of communication. Join us for a captivating immersion in one of the most exciting fields of human sciences!
THE TRAINER
➤ With training from Grande Ecole post-preparatory classes & Ivy League university in the United States, our teacher trainer has specialized and has worked for more than 15 years in the field, in Europe and North America, in renowned international public and private establishments, regularly speaking in forums and conferences, and also offering personalized INDIVIDUAL support, with pedagogy and careful methodology as the watchwords.
➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Basel-Neuchâtel-Berne-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.
✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.
✓ To support us among ourselves & to be pleasant to you in this sustainable / particular period and in a spirit of solidarity, the fees are temporarily reduced and will not increase after the start of our sessions.
✓ Languages: French/English.
✓ The progress following these private sessions is perceptible from 1 to 2 sessions (*2024 study).
✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.